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Qwerty is a design studio led by Icelandic designer Robert Einars, specializing in brand identity, packaging, UI/UX, and digital products. With over 20 years of professional experience, Robert brings together creative direction, hands-on execution, and deep industry insight under the Qwerty name — offering tailored design solutions for both physical and digital brands.
Qwerty is a design studio led by Icelandic designer Robert Einars, specializing in brand identity, packaging, UI/UX, and digital products. With over 20 years of professional experience, Robert brings together creative direction, hands-on execution, and deep industry insight under the Qwerty name — offering tailored design solutions for both physical and digital brands.
Qwerty is a design studio led by Icelandic designer Robert Einars, specializing in brand identity, packaging, UI/UX, and digital products. With over 20 years of professional experience, Robert brings together creative direction, hands-on execution, and deep industry insight under the Qwerty name — offering tailored design solutions for both physical and digital brands.
Qwerty is a design studio led by Icelandic designer Robert Einars, specializing in brand identity, packaging, UI/UX, and digital products. With over 20 years of professional experience, Robert brings together creative direction, hands-on execution, and deep industry insight under the Qwerty name — offering tailored design solutions for both physical and digital brands.
Before founding Qwerty, Robert spent seven years as an Art Director at Ennemm, leading campaigns for major Icelandic clients including Síminn, Ölgerðin, and Íslandsbanki. Since then, he has shaped some of Iceland’s most recognizable brands.
For his Graphic Design degree project, Robert created the name, logo, and packaging for Boli, now one of Iceland’s best-known beers. He later developed identities for Old Islandia Gin and Myrká Whisky, crafting every detail from story to shelf.
Robert also designed the ICE brand, Iceland’s only nicotine pouch — now exported to over 20 countries. He has extensive experience managing packaging regulations, alcohol compliance, and adapting products for global standards.
Before founding Qwerty, Robert spent seven years as an Art Director at Ennemm, leading campaigns for major Icelandic clients including Síminn, Ölgerðin, and Íslandsbanki. Since then, he has shaped some of Iceland’s most recognizable brands.
For his Graphic Design degree project, Robert created the name, logo, and packaging for Boli, now one of Iceland’s best-known beers. He later developed identities for Old Islandia Gin and Myrká Whisky, crafting every detail from story to shelf.
Robert also designed the ICE brand, Iceland’s only nicotine pouch — now exported to over 20 countries. He has extensive experience managing packaging regulations, alcohol compliance, and adapting products for global standards.
Before founding Qwerty, Robert spent seven years as an Art Director at Ennemm, leading campaigns for major Icelandic clients including Síminn, Ölgerðin, and Íslandsbanki. Since then, he has shaped some of Iceland’s most recognizable brands.
For his Graphic Design degree project, Robert created the name, logo, and packaging for Boli, now one of Iceland’s best-known beers. He later developed identities for Old Islandia Gin and Myrká Whisky, crafting every detail from story to shelf.
Robert also designed the ICE brand, Iceland’s only nicotine pouch — now exported to over 20 countries. He has extensive experience managing packaging regulations, alcohol compliance, and adapting products for global standards.
Qwerty bridges the physical and digital with ease. In addition to packaging and print, Qwerty designs modern user interfaces and digital brand experiences. Most recently, Robert served as UI Lead for Treble Technologies, collaborating closely with the front-end team and contributing to the Treble App's UX strategy and implementation through early 2025.
Qwerty also designed and developed the website for Borealis Data Center (bdc.is) using Framer — handling every detail of the site without the need for traditional coding. From layout and typography to micro-interactions and animations, the final product is not only clean and modern, but also scores exceptionally well in Google’s PageSpeed Insights, performing very strongly across Performance, Accessibility, Best Practices, and SEO.
For Reykjafell, Iceland’s leading electrical wholesale company, Qwerty is responsible for everything brand-related, including a full website redesign. Working closely with development partner Kodo, Qwerty created a feature-rich e-commerce platform tailored specifically to electricians and industry professionals. With complex product filtering, professional pricing, and seamless UX, the site has played a key role in boosting revenue and solidifying Reykjafell’s market position.
Qwerty bridges the physical and digital with ease. In addition to packaging and print, Qwerty designs modern user interfaces and digital brand experiences. Most recently, Robert served as UI Lead for Treble Technologies, collaborating closely with the front-end team and contributing to the Treble App's UX strategy and implementation through early 2025.
Qwerty also designed and developed the website for Borealis Data Center (bdc.is) using Framer — handling every detail of the site without the need for traditional coding. From layout and typography to micro-interactions and animations, the final product is not only clean and modern, but also scores exceptionally well in Google’s PageSpeed Insights, performing very strongly across Performance, Accessibility, Best Practices, and SEO.
For Reykjafell, Iceland’s leading electrical wholesale company, Qwerty is responsible for everything brand-related, including a full website redesign. Working closely with development partner Kodo, Qwerty created a feature-rich e-commerce platform tailored specifically to electricians and industry professionals. With complex product filtering, professional pricing, and seamless UX, the site has played a key role in boosting revenue and solidifying Reykjafell’s market position.
Qwerty bridges the physical and digital with ease. In addition to packaging and print, Qwerty designs modern user interfaces and digital brand experiences. Most recently, Robert served as UI Lead for Treble Technologies, collaborating closely with the front-end team and contributing to the Treble App's UX strategy and implementation through early 2025.
Qwerty also designed and developed the website for Borealis Data Center (bdc.is) using Framer — handling every detail of the site without the need for traditional coding. From layout and typography to micro-interactions and animations, the final product is not only clean and modern, but also scores exceptionally well in Google’s PageSpeed Insights, performing very strongly across Performance, Accessibility, Best Practices, and SEO.
For Reykjafell, Iceland’s leading electrical wholesale company, Qwerty is responsible for everything brand-related, including a full website redesign. Working closely with development partner Kodo, Qwerty created a feature-rich e-commerce platform tailored specifically to electricians and industry professionals. With complex product filtering, professional pricing, and seamless UX, the site has played a key role in boosting revenue and solidifying Reykjafell’s market position.
Qwerty offers the personal dedication of a small studio with the depth of a seasoned creative lead. Clients work directly with Robert from first idea to final execution, ensuring clarity, consistency, and creative precision throughout the process. And when projects call for more, Qwerty can scale — thanks to a trusted network of collaborators built over decades, including animators, illustrators, developers, photographers, and artists.
Whether you’re launching a new product, refreshing a legacy brand, or building a digital experience from scratch, Qwerty brings together concept, craft, and clarity — seamlessly.
Qwerty offers the personal dedication of a small studio with the depth of a seasoned creative lead. Clients work directly with Robert from first idea to final execution, ensuring clarity, consistency, and creative precision throughout the process. And when projects call for more, Qwerty can scale — thanks to a trusted network of collaborators built over decades, including animators, illustrators, developers, photographers, and artists.
Whether you’re launching a new product, refreshing a legacy brand, or building a digital experience from scratch, Qwerty brings together concept, craft, and clarity — seamlessly.
Qwerty offers the personal dedication of a small studio with the depth of a seasoned creative lead. Clients work directly with Robert from first idea to final execution, ensuring clarity, consistency, and creative precision throughout the process. And when projects call for more, Qwerty can scale — thanks to a trusted network of collaborators built over decades, including animators, illustrators, developers, photographers, and artists.
Whether you’re launching a new product, refreshing a legacy brand, or building a digital experience from scratch, Qwerty brings together concept, craft, and clarity — seamlessly.
Qwerty offers the personal dedication of a small studio with the depth of a seasoned creative lead. Clients work directly with Robert from first idea to final execution, ensuring clarity, consistency, and creative precision throughout the process. And when projects call for more, Qwerty can scale — thanks to a trusted network of collaborators built over decades, including animators, illustrators, developers, photographers, and artists.
Whether you’re launching a new product, refreshing a legacy brand, or building a digital experience from scratch, Qwerty brings together concept, craft, and clarity — seamlessly.
Qwerty slf. · Reykjavik, Iceland · ID 6908130170
©
2025
All Rights Reserved
Qwerty slf. · Reykjavik, Iceland · ID 6908130170
©
2025
All Rights Reserved
Qwerty slf. · Reykjavik, Iceland · ID 6908130170
©
2025
All Rights Reserved
Qwerty slf. · Reykjavik, Iceland
ID 6908130170
©
2025
All Rights Reserved